What will you put on autopilot?
Replyrr is an Instagram automation tool that DMs people the link, guide, menu, price, or booking page they ask for — in under a second, 24/7. Below are six playbooks you can copy, keyword and all.
no card · 2-min setup · cancel anytime
Comment link → your latest drop, already sent.
How do creators use Instagram comment automation?
Creators add one keyword — “link” — to a caption, and Replyrr DMs every commenter the latest video, drop, or link-in-bio in under a second. When a reel pops at 2am, comment-to-DM automation answers 100% of keyword comments while you sleep — privately, instantly, on Meta’s official Instagram API.
- trigger keyword
- linkcomments on any post or reel
- auto-dm it sends
- “Here’s the link I mentioned 🔗”your link-in-bio
- the outcome
- Every commenter gets the drop in their DMs while the reel is still hot — no more “link in bio” dead ends.
works on free · comment-to-dm
Comment guide → the lead magnet lands first.
How do coaches turn Instagram comments into course leads?
Coaches and course sellers ask viewers to comment “guide”, and Replyrr instantly DMs the free PDF — a teaching reel becomes a lead list with no landing page in the way. On the Growth plan, the visual Message Builder chains a follow-up message onto the same automation, so new leads hear from you again after the download.
- trigger keyword
- guidecomments on your teaching reels
- auto-dm it sends
- “Here’s the free guide I promised 👇”guide.pdf
- the outcome
- Viewers become leads the moment they raise a hand — and the Builder can follow up for you.
pdf delivery on free · follow-up flows · builder · growth+
Comment menu → today’s bake, order link included.
How do bakeries use Instagram comment automation?
Bakeries and cafés post the morning bake, ask people to comment “menu”, and Replyrr DMs today’s menu with the order link before the trays cool. The 7am “what’s fresh today?” question answers itself — every day, 24/7, on the free plan.
- trigger keyword
- menucomments on the morning post
- auto-dm it sends
- “Fresh out of the oven — today’s menu and the order link ↓”todays-menu.pdf
- the outcome
- Regulars order before they’ve had coffee, and you never type the specials twice.
works on free · comment-to-dm
“Price?” answered before the lead goes cold.
How do boutiques auto-answer “price?” and “in stock?” DMs?
Boutiques set instant keyword replies for the DMs they get all day — “price?”, “in stock?”, “what sizes?” — so shoppers hear back in under a second, even mid-rush. From the Starter plan up, AI replies trained on your shop answer the questions a keyword can’t catch, in your tone.
- trigger keyword
- pricestockevery incoming dm
- auto-dm it sends
- “It’s $68 — and back in every size ↓”shop link
- the outcome
- The shopper who DMs at lunch buys at lunch, instead of scrolling on to another store.
keyword replies on free · ai replies · starter+
Every question answered. You were asleep.
A reel doesn’t wait for business hours. The comments that decide whether it converts land at 2am — and Replyrr answers 100% of the keyword ones in under a second, with the link, the price, or the booking page.
no card · 2-min setup · cancel anytime
- > 02:04 · comment "link" · dm sent · 0.8s
- > 02:31 · dm "price?" · answered · 0.8s
- > 03:12 · comment "guide" · pdf sent · 0.8s
- > 05:58 · dm "book" · calendar sent · 0.7s
- > 07:00 · you wake up · nothing missed
Comment book → the calendar, mid-haircut.
How do salons get bookings from Instagram DMs?
Salons, studios, and gyms ask clients to comment or DM “book”, and Replyrr sends the booking link the moment the word lands. The “do you have anything Saturday?” message gets answered mid-haircut — and the client books herself in while the slot is still open.
- trigger keyword
- bookcomments and incoming dms
- auto-dm it sends
- “Here’s the calendar — grab any open slot ✂️”booking link
- the outcome
- Clients book themselves in; the chair stays full without you touching your phone.
works on free · comments + dms
Comment me → the shop link on launch night.
How do artists announce a drop with DM automation?
Artists and makers write “comment ‘me’ for the shop link” on the launch post, and every collector who comments gets the link by DM the second they ask — through launch night and long after. 100% of keyword comments answered, zero copy-pasting the same reply until 1am.
- trigger keyword
- mecomments on the launch post
- auto-dm it sends
- “It’s live! Here’s the shop link before it sells out 🎨”shop link
- the outcome
- Launch-night hype turns into visits to the shop, not an inbox backlog.
works on free · comment-to-dm
Six recipes down. The rest is yours.
Every playbook above is the same three settings — a keyword, a message, a link. See the features behind them, or compare the five flat-price plans and start on the free tier.
The features behind the recipes
Comment-to-DM, instant keyword replies, AI trained on your business, the visual Message Builder, and up to 10 account workspaces — all on Meta’s official Instagram API.
Flat pricing, free to start
Five plans from $0 to $99/mo, priced by accounts and DMs — never per contact. Keyword recipes run on Free; AI replies start on Starter, Builder flows on Growth.
free forever tier · no credit card · cancel anytime
Steal a recipe. Your keyword goes live tonight.
Connect Instagram, pick a keyword, paste the reply — about two minutes, no card.
no card · 2-min setup · cancel anytime